Where Interior Design & Graphic met
Searching for a Signboard manufactuer? We are a signboard and signage supplier in Singapore. We are well-known for offering a comprehensive range of signage services, from design and branding to fabrication and installation.
The main factor that causes a failed design is the lack of communication between the designer and the production crew. It is pointless for the logo or signboard to look great on a computer screen but not in real life.
On the computer screen, the designer can create a fantastic design. But will that design ever be realised or built in real life?
We need designers who can understand real-world constraints. They must be flexible with their ideas and adapt and apply their design concepts according to the environmental factors. He/She must then be able to work with the production crews and carry out the plan, bringing the design to reality.
Our Design Rationale
We not only design for the purpose of pleasing the eyes but the overall presentation of the logos and signs.
When designing signage, we take into account the logo style, company brand, and the physical environment.
Being fully involved in every step enables us to provide our clients with a better proposal. No doubt, we can’t always meet all the requirements. However, the trade off must be rational.
Our products include sticker decals, full wall stickers, window advertisements, directory/office signs, etc.,
Things To Note Before Getting Your Signage
I. The types of signboards II,Ways to present a logo III. Where to place your signs,… etc
Pondering over these questions? Worry Not, leave them to us. We are here to help business owners build up their shopfronts. A one-stop shop for any type of sign, from traditional glass neon to modern LED, we design, fabricate, and install.
Be it your new business premise or new home, a minor renovation or a major makeover, we welcome your enquiry.
Our clients include shop owners, house owners, events planners, contractors, graphic and interior designers.
Signage In Business Definition
“Signage is like the outer coat of a business or an organisation. Like dressing up, not only we need to dress up well, we also need to dress appropriately.
Therefore, they are essential in branding and marketing.”
The first step in building credibility is to have a presentable signboard. Besides being the first impression, Signboard represents the organisation as a whole. It is the essence of the organisation.
A good signboard is equivalent to having a good brand. With the rest of the signage, advertisements and graphics, we can create a great user experience while achieving publicity. This is the fundamental of marketing.
3 Types of Memories
The 3 types of memory are: Iconic, Short-term and Long-term Memory.
When asked about certain products, such as mobile phones or computers, we will immediately think of a specific brand. Can you recall their logos? Especially for the FNB industry, we need an iconic sign. For example, when you see a fast food restaurant’s logo, you think of their burgers or ice cream. You may crave for them and end up buying from them.
With constant publicity, we can transform any logo into iconic memory for many. This is how we can stand out among so many logos.
In today’s fast-paced society, we only have a few seconds to catch the attention of passers-by. Selecting a good location to place your advertisement is important. A good location will allow more people to view your advertisements. If a handful of them make purchases or even pause in front of the shop, it will be a great return.
These advertisements or sales tactics are what we define as short-term memory for the walking crowds or customers.
Through association and rehearsal, short-term memory can be developed into long-term memory.
As crowds walked past the same outstanding signs, they will developed long-term memories. When this happens (Congrats), your brand has successfully established a strong foothold in the market.
Your shopfront matters!!!
Get a unique signboard, an eye-catching advert, express your brand out NOW!!!
Further reading on signage planning. This will help with your signage selection and make the whole purchasing process much easier.